This is meVancouver Film School Grad Project
The lead up to launch is a crucial time in the campaign where potential players can turn their excitement into action, and we can turn action into purchase. This experience aims to:
- Create a digital experience that puts Battlefront II in the spotlight during the month leading up to launch and prompts players to begin playing once the game is released.
- Give us an extensible and customizable framework we can use to educate players about core gameplay mechanics.
- Provide mobile-enabled users with short but rewarding experiences that prompt them to share and build up hype around the game.